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in the
Making
PUNTAMAR is a Colombian swimwear brand that seeks to reflect an avant-garde and elegant lifestyle through exclusive pieces with innovative design. Since 2016, we have been changing the perception of the swimsuit — not just a piece for the pool or the beach, but a garment to be styled into everyday life.
The Market Needed
PUNTAMAR was born in March 2016 in Colombia from the union of two cousins from the city of Bucaramanga. One a designer, the other a financier. With one shared, irreverent idea: to dare women to wear their swimsuit beyond the sea and the pool, and into the world.
We didn't want to make just another swimsuit. We wanted to create a piece that would make a woman feel extraordinary wherever the sun takes her.
Clean silhouettes and solid color palettes that transcend seasons. Nothing superfluous — only what flatters.
Romantic touches and modern details that elevate every piece. Designed for the woman who carries herself with intention.
Innovative designs that break the rules of swimwear. Pieces conceived to be worn not just at the beach, but everywhere life takes you.
One Dream.
A designer and a financier, both from Bucaramanga, Colombia. Together they built something the market was missing: a brand that sees the swimsuit not as a category, but as a lifestyle. A decade later, their vision has taken PUNTAMAR from the Caribbean coast to Miami, Paris, and runways around the world.
Colombia
Launched
Runways
Craftsmanship
Last. For Good.
From zero waste materials in our factories to reduced plastic in our packaging and labels made from recycled paper — sustainability is not a trend for us. It is a responsibility we carry in every piece we make. Because a swimsuit that lasts is one less swimsuit wasted.